Useful, usable, desirable, findable, accessible, and credible.
UX Writing Samples
Prompt #1
Scenario: A traveler is in an airport waiting for the last leg of a flight home when their flight gets abruptly canceled due to bad weather.
Challenge: Write a message from the airline app notifying them of the cancellation and what they need to do next.
Message:
Canceled Flight
Hi Bob, your Flight #000000 to Chicago at 7:36 am has been canceled due to inclement weather. But there’s good news! The Airline has already booked you on the next available flight and has provided $30 in meal and drink vouchers to help you through your increased wait time. Please head to the nearest *Airline Name* Gate to pick up your new ticket and voucher.
UX Writing Hub
with links to live miro boards





Microcopy Buffet



KindShip App Notifications
Prompt #1
Scenario:
User dropped of mid onboarding, help them to get back to onboarding (different stages of onboarding)
Picture stage:
You’re almost there!💪
Upload a photo to finish signing up and start connecting with new friends
Share your location page:
Support starts at home 💗
Local friends are ready to meet you. Share your location in order to make a connection and create your new community
Tell us about your child:
Hi, we’re Kindship!😄
We cannot wait to read about what makes your child so special. Head to your profile to begin telling us your unique story
Prompt #2
Scenario:
User completed onboarding but does not interact with the app
After 1 day:
Give a little wave 👋🏼
New friends are waiting for you, and all you need to do is say hi!
After 1 week:
Let’s make it happen❣️
We've found you and your child some great connections. It’s easy to connect, just send them a wave. 👋🏼